Reports

For its 2019 Digital Mum Report, theAsianparent Vietnam gathered and analyzed responses from over 600 mums (about 50% from Hanoi and other Northern provinces). Most of the respondents belong to the 26-30 year old age group (47.9%) went to college/university (65.2%) work full time (51.7%) have a household income within 10-20 million VND (77.9%) Below are some interesting finding...

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Aptly named “Understanding the Malaysian Mum”, the 2019 Malaysian Digital Mum Report was the result of a survey done across the country, yielding 586 responses. 62% of the mums surveyed fall within the 26-35 age category; majority (80%) have a monthly household income of less than RM6,000. Here are some of the report highlights: She’s the Chief Household Officer (CHO) 94% of Mala...

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  THAILAND, 27 February 2020 – Reaching over 7.7 million users monthly, theAsianparent Thailand -- part of Southeast Asia’s largest parenting community platform under multinational tech and digital publishing company Tickled Media -- revealed insights about mothers in Thailand based on findings from its annual Digital Mum Survey for 2019. Conducted in six Southeast Asian markets, th...

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(image) theAsianparent, a Southeast Asia’s social network and community platform for mums with a monthly network reach of nearly 30 million users has revealed insights in theAsianparent’s Singapore Digital Mums Survey 2019. Here are some interesting insights from its Singapore Digital Mums Survey 2019: Qoo10 is the #1 e-commerce platform among Singaporean Mums; 96% of them shop...

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(image) theAsianparent team in Indonesia just revealed the results of our annual Digital Mum Survey (Indonesia) in The Sultan Hotel & Residence in Jakarta and the response was overwhelming! We had a full house of more than 200 guests where we gave insights on how Indonesian mums think and their preferences. Some interesting insights include: Mums use the Internet more and watch les...

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Manila, November 13, 2019 — It was an afternoon of learning and insight as theAsianparent Philippines shared the latest results of the Digital Moms Survey, an annual study that examines the habits and behaviours of moms through over a thousand responses from the active users of theAsianparent app. The program began with a keynote message from Ms Susana Tsui, CEO of Media as she shared the com...

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